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How To Fix Your Low Prices

Pressure-test your firm's price increase - live - with a community of consulting leaders.

Mark Orttung 08

Projectworks CEO Mark Orttung still has the battle scars from the time he doubled rates at software consultancy Nexient.

Ryan Prindiville

Armanino Partner Ryan Prindiville has seen the inner workings of hundreds of consulting firms - and it’s taught him what unlocks - and blocks - prices rises.

In this live 45-minute conversation you’ll:

Pressure-Test Your Price Increase 

Mark will share the three things that backfired when he doubled rates at his last firm, then walk you through a simple pressure-test to reduce risk before you raise prices.

AI-Proof Your Offer

Mark and Ryan will share their shortcuts for identifying the types of work that will gain value next year and the work AI is about to commoditize, so you win the right projects at the right price.

Rapid-Prototype A Pilot

Use shortcuts from Mark’s prototyping playbook to outline a new service offering in under five minutes. Leave with a pilot you can take to market in 2026.

Up next
November 18, 2025

How To Fix Your Low Prices

Pressure-test your firm's price increase - live - with a community of consulting leaders.

Your Z-Suite for this session:

Mark Orttung 08

Projectworks CEO Mark Orttung still has the battle scars from the time he doubled rates at software consultancy Nexient.

Ryan Prindiville

Armanino Partner Ryan Prindiville has seen the inner workings of hundreds of consulting firms - and it’s taught him what unlocks - and blocks - prices rises.

In this live 45-minute conversation you’ll:

Pressure-Test Your Price Increase 

Mark will share the three things that backfired when he doubled rates at his last firm, then walk you through a simple pressure-test to reduce risk before you raise prices.

AI-Proof Your Offer

Mark and Ryan will share their shortcuts for identifying the types of work that will gain value next year and the work AI is about to commoditize, so you win the right projects at the right price.

Rapid-Prototype A Pilot

Use shortcuts from Mark’s prototyping playbook to outline a new service offering in under five minutes. Leave with a pilot you can take to market in 2026.

Join Mark, Ryan and other consulting leaders for an unmissable conversation: